Rajguru Anushi34215

Lisa Gansky, the famous American entrepreneur, writer, and speaker once said, “A brand is a voice and a product is a souvenir.” As a strategic branding specialist, I have internalized this statement, and over the last 18 years of my career, I have constantly strived to build brands and products that resonate well with the target audience. In the initial years of my career, I acquired a significant amount of experience in end-to-end recruitment lifecycle, talent acquisition, and global hiring, which allowed me to understand the structural organization of diverse sectors such as manufacturing, retail, logistics, advertising, pharmaceutical, KPO, packaging, banking and insurance, IT and automobile industry. As a business development specialist, I have got multiple opportunities to work with leading brands in the human resource development and holistic well-being spheres. My key strengths include strategic planning, budgeting, building new alliances, sustaining C-level relationships, providing value-added services and devising customized, cost-effective solutions in line with the business requirements of the client. At RoundGlass, I successfully increased sales by 25% by executing 3 major community engagements with participation from Senior HR Professionals, CXOs from corporates, and learning professionals across the globe. Furthermore, at SHRM, I successfully brought about a 70% increase in roundtable business within a short span of time by executing the SHRM conference for the first time in South India, with a total of 1500 attendees and 170 CXOs. My steadfast commitment and resolve to constantly improve and be the best at what I do have helped me to consistently exceed corporate goals and win accolades from national and international clients. I would be more than happy to collaborate with leading brands who wish to scale up and take their branding strategy to the next level. Feel free to contact me at +91-9243055835 or [email protected] Skills and Expertise Profit Center Operations Turnaround and Change Management Strategic Alliances and Partnerships Influencer Engagements Process Improvements Stakeholder Management Business Development Key Account Management Global Recruitment Talent Acquisition Product Promotion Cross-functional Coordination Community Building Initiative Global Market Penetration Team Building Channel Management Project Management Resource Planning