Key Account Manager

Tổng quan về công việc và trách nhiệm

- Responsible for driving the Franchise strategy for assigned accounts - Leading and managing the implementation of Brand and Sales initiatives, programs for the franchise channel to promote key messages and achieve a competitive advantage. - To establish strong relationship with franchise customer’s decision makers to increase sales opportunities and brand presence. - To effectively apply sales strategies, policies and best practices in the franchise channel. - Allocate resources, negotiate, implement and track action plans to achieve set annual net sales target. - Ensure proper representation of the brand and ensure excellence in in-store execution. - To pursue additional business opportunities and apply a strategic mid-long term approach. - Manage all interfaces - By frequently addressing the requirements across functions - By proactively coordinating/ facilitate meetings with other functions and accounts - To develop the franchise account strategies - To ensure quarterly updates of strategic franchise account initiatives - To present strategic initiatives for local management team - To establish regular franchise visit schedule - To manage sustainable growth by adopting a sell out mindset and drive initiatives through sell out support - Proactively lead the alignment of the sell in/ out process across internal functions - By proactively facilitate meeting/business reviews with designated operations team and Customer Service - To conduct and share sell through information from account