Marketing Manager (Web3)
ClosedMarketing Management Google Ads Marketing SEO Web3 Games
Vị trí
Số lượng còn trống
Tổng quan về công việc và trách nhiệm
1. Web3 game publishing & marketing strategy - Develop and execute go-to-market strategies for launching Web3 games 2. Community building & engagement - Grow and manage online communities on Discord, Twitter, Telegram, and Web3-native platforms - Develop engagement strategies to retain and activate users in crypto, NFT, and gaming communities - Partner with influencers, guilds, DAOs, and KOLs in the blockchain gaming space 3. Partnership & growth hacking - Collaborate with blockchain ecosystems and NFT marketplaces to increase game visibility - Develop and execute collaborations, co-marketing campaigns, and PR initiatives with Web3 projects - Experiment with growth hacking tactics to acquire and retain blockchain gamers 4. Performance marketing & analytics - Plan and execute data-driven digital marketing campaigns across paid and organic channels - Optimize SEO, PPC, influencer marketing, and content strategies to increase game adoption - Track and analyze KPIs, including user acquisition costs, engagement rates, and retention metrics - Continuously test and optimize marketing funnels for conversion and monetization 5. Content & branding - Develop engaging content tailored for the Web3 gaming audience - Work with designers to create NFT artwork, promotional videos, and interactive content - Establish a strong brand presence and thought leadership within the blockchain gaming ecosystem
Kỹ năng và kinh nghiệm tối thiểu
- Minimum 3 years of experience in gaming marketing, Web3 marketing, or blockchain-related marketing - Use English at a professional level - Strong understanding of crypto gaming, NFTs, GameFi, and Web3 ecosystems - Proven experience managing Discord, Twitter, Telegram, and other Web3-native platforms - Experience in growth hacking, digital advertising, and influencer partnerships - Proficiency in data analytics - Knowledge of SEO, paid advertising, user acquisition strategies, and funnel optimization - Experience with Google Ads, Facebook Ads, Web3-specific ad networks, and tracking tools - Understanding of Web3 community-driven decision-making
Tại sao ứng viên nên làm ở đây
- Salary review 2 times/year - Work equipment provided - Work 05 days/week (Off Saturday and Sunday) - 2-months probation, receive 85% of official salary - Healthcare insurance - Participate in team building and annual travel with the Company - Social insurance and leave benefits according to the provisions of law - Young, dynamic, friendly environment; - Improve professional expertise, understand more about the fields related to game production;
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