Digital Marketing Executive
Digital Marketing Digital Marketing SEO
Tổng quan về công việc và trách nhiệm
- Develop and implement SEO strategies to improve organic visibility for B2B-focused keywords. - Optimize website and landing pages for technical SEO (schema, crawlability, page speed). - Produce SEO contents to match with business direction. Collaborate with content and product marketing teams on SEO-aligned contents. - Monitor keyword rankings, backlinks, and organic traffic using tools like Ahrefs, SEMrush etc. - Familiar with current SEO trends and know-how to adapt, eg: SEO on AI Platforms, Google AI Overview etc. Paid Ads: - Plan and manage lead generation campaigns on Google, LinkedIn, Meta, and other B2B-focused platforms. - Create compelling ad copy tailored to target customers. - Optimize campaigns based on lead, conversions rates, CPL etc. A/B test landing pages and messaging to improve conversion rates. - Track and analyze campaign performance using GA4, Google Tag Manager, and CRM tools.
Kỹ năng và kinh nghiệm tối thiểu
- Level: Middle - Senior - 3–5 years of hands-on experience in SEO and digital ads. Experience in B2B Tech is a HUGE plus. - Fluent in English (written is required). - Strong knowledge of SEO tools (Ahrefs, SEMrush, etc.), Google Ads, Meta Ads Manager. - Experience with Google Analytics, Search Console, and Tag Manager. - Experience working with CMS platforms (e.g., WordPress) and landing page builders. - Strong analytical skills and attention to detail. - Excellent organizational and multitasking skills with the ability to meet deadlines.
Tại sao ứng viên nên làm ở đây
Flexible working regime and health care: - Flexible timekeeping (from 8:00 - 9:00 to 17:30 - 18:30) - Minimum 14 paid leaves per annum for all employees after probation - 01-day remote work per month - A flexitime allowance of 90-180 minutes per month for employees - 01 hour paid leave per day for women having children under 12 months - Social insurance, health insurance, unemployment insurance and MIC care insurance Transparent And Fair Benefits: - Saturday & Sunday OFF, Overtime pay is 150%, 200%, 300% as per labor law Work performance review 2 times/ year (in April and October) - 13th-month salary - Bonus Policy: Public holidays (2/9, 30/4, 1/5, 1/1,...); Personal Performances; Excellent Team; Performance bonus in Token of the project;.. - Men’s Day, Women’s Day, Children’s Day, Mid-Autumn Festival and other benefits under the provisions of the company Dynamic Environment And Open Culture: - Year-end party, sports day, yearly company trip and quarterly team building,...with a generous budget - Socialize with colleagues through monthly Happy Hour - Monthly allowance when joining clubs: Soccer, Swimming, Yoga, Music,... - Nice & modern working space with young, dynamic & friendly colleagues and free coffee, tea, drinks,... - Flat, open and sharing culture with friendly management team; outsourcing company with product mindset Strong Learning Culture: - Free training courses for technical and soft skills (presentation skills, communication skills, foreign language courses,...) - Account to log in to our online learning system, which contains thousands of valuable lectures (LMS) - Participate in workshops, seminars, tech talk,... with sharing from experts inside and outside the company - Working opportunities with technical gurus who built and operated world-class applications with millions of users
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