Brand Manager

Strategic Planning Communications Brand Management

Icon company Công ty

Manulife

Icon salary Lương GROSS
Thương lượng
Icon Location Vị trí
Ho Chi Minh
Icon Vacancies Số lượng còn trống
1 person(s)

Tổng quan về công việc và trách nhiệm

- Strategic planning and concept development for key brand campaigns/product launching and activities in the year - Manage cross-functional initiatives that bring positive impacts on brand and business performance - Manage consistent brand communications across all public and customer channels - Monitor and analyze brand performance metrics (KPIs) to identify opportunities for improvement and ensure alignment with business objectives. - Manage vendor resources and business-as-usual activities of the brand department - Manage UX/UI projects to enhance user experience across all digital platforms, ensuring consistency with brand identity. - Partner with external agencies and vendors to optimize brand positioning and marketing efforts.

Kỹ năng và kinh nghiệm tối thiểu

Our ideal candidate has a strategic mindset, good collaboration, and management skills as well as brand management experience. A competitive candidate for this position also possesses: - Bachelor's degree in a relevant field, with 3-5 years of experience in similar role - Good communication skills - Ability to drive creative concepts and engaging content. - Proven experience in social media, communication, and promotional events… A customer-oriented mindset with great customer service skills

Tại sao ứng viên nên làm ở đây

- Benefits will be shared in details for successful candidates


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