Data Analysis Collaborating
Market Research: - Conduct in-depth market research to identify product-market fit, leveraging data analysis and information-gathering skills to understand market trends, customer behavior, and product opportunities. Content Strategy and Planning: - Be the market guru, identifying US customer trends, consumer preferences, and competitor move - Mastermind go-to-market digital/ product marketing strategy for selected products that keeps engagement high and conversions rolling in Content Creation and Distribution: - Oversee the production of top-tier content, from viral video creatives to jaw-dropping websites - Stay up-to-date with industry trends and best practices in digital/ product marketing, implementing innovative strategies to drive results Analytics and Performance Optimization: - Keep a keen eye on digital content performance and metrics, optimizing for conversions - Utilize data insights to identify areas for improvement and make data-driven decisions to optimize conversion rate Cross-functional Collaboration: - Collaborate with Graphics and Video teams, and other creators to make visually impactful content - Collaborate with in-house teams to make sure selected product features meet industry quality standards; marketing collaterals align with market trends and customer needs - Collaborate with Performance Marketing team to track, analyze, and report on sales, advertising metrics and KPIs to measure marketing campaign effectiveness
Education Background: - Bachelor’s or Master’s degree in Business, Marketing, Business Administration, Journalism & Communications, Linguistics, or related fields. - Graduated from top-tier universities in the field. Preference for candidates from FTU, NEU, Diplomatic Academy, Academy of Journalism and Communication. - International university graduates are a plus. - Strong academic performance (GPA > 3.0). Work experience: - At least 3-5 years of experience in digital/ product content marketing - Experieced in managing a team of 7 - 10 people - Proven track record of creating and executing successful go-to-market strategies for digital or physical products. - Experience in e-commerce/ facebook ads or as a retail/ e-commerce shop owner is a plus Skills: - Ability to collaborate effectively with cross-functional teams, including creatives, product, and performance marketing teams. - Aptitude for turning data into actionable insights - People Management & Team Management - Ability to formulate strategies & execute plan from given business objective
- Attractive salary, bonus, fair and transparent scheme, income up to $10.000/month (basic salary up to $2500 depending on capacity) - Flexible, non-binding working time and space according to office hours - Full salary during probation - 12 days work-from-home & 12 days of paid annual leave - Global health insurance package for yourself - Guaranteed 13th month salary - Quarterly bonus & Year-end bonus as part of our profit sharing program - A Pantry & a Crossian Cafe stocked with goodies, ready to serve - Lots of other company benefits including 5-star annual Summer Summit, budget for frequent team building activities and other monthly / quarterly / annual company events - General company T&D Program - Other benefits in accordance to Company's Policy and Vietnam Labor Laws
