Digital Performance Marketing Specialist

Recruitery Pause

Digital Marketing Google Adwords Digital Marketing Affiliate Marketing

Vị trí

Ho Chi Minh

Số lượng còn trống

1 person(s)

Tổng quan về công việc và trách nhiệm

Manage and optimize a monthly advertising budget of at least 000.000 Million VND /Per month across multiple channels including Facebook, Google. Proactive management of all paid marketing programs to ensure that company objectives and key KPIs are reached while remaining under budget. Lead all SEM marketing strategies with an emphasis on optimization, CPC reduction, and growth. Create, launch, manage, and optimize PPC marketing programs such as paid search, display, retargeting, e-commerce, Google Shopping, and affiliate marketing. Conversion optimization may be achieved by A/B testing, ad generation, and landing page strategy. Look for innovative ways to improve campaigns and generate growth, such as testing new ad text, channels, tactics, approaches, and technologies. Manage and supervise paid marketing tools, software, and tracking platforms. Execute internal SEM reports and analyses to provide actionable insights and optimization recommendations. Provide Data Analysis and Google Trends for daily campaigns.

Kỹ năng và kinh nghiệm tối thiểu

Minimum 1 year’s experience in a combination of paid search, display, social & programmatic media, particularly in driving e-commerce sales would be advantageous. Deep knowledge of digital media performance marketing, Facebook commerce catalog, and feed product data. Strong quantitative & analytical skill Previous experience in Google AdWords across Display and Affiliate advertising Experience optimizing media budget/campaigns towards retail metrics and/or Audience or Customer Data Platforms to optimize media spending. Experience in developing Tiktok. Excellent English reading and writing skills. Ability to develop, execute, and optimize advertising campaigns to achieve high performance. Analytical skills to monitor and evaluate campaign performance, providing actionable insights. Have experience running ads in global ads is a plus Education: Bachelor’s degree in Marketing, Business, or related field. Language: English: reading, writing.