Seller Growth Manager

Tổng quan về công việc và trách nhiệm

Seller Growth Strategy - Segment sellers based on behavior and potential to design targeted growth strategies. - Launch and manage revenue growth programs such as co-funded promotions, exposure packages, and category-specific campaigns. - Collaborate with marketing to design seller activation and sales-boosting initiatives. Sales & Performance Analytics - Track seller performance through key metrics: GMV, fulfillment rate, top-selling SKUs, and cancellation rates. - Analyze performance trends to identify opportunities and provide actionable insights to sellers. - Recommend and implement growth action plans for underperforming or high-potential sellers. Seller Development & Consultation - Work directly with strategic sellers to advise on product assortment, pricing, and promotional strategies. - Encourage seller participation in seasonal or thematic campaigns to increase visibility and sales. Seller Engagement & Retention - Coordinate with Account Management and Seller Operations teams to ensure sellers receive proper support. - Develop and manage seller loyalty programs to increase retention and long-term engagement. Platform & Process Improvement - Gather seller feedback to propose enhancements to the seller center, reporting dashboards, and selling tools. - Collaborate with cross-functional teams (Product, Ops, CS) to improve overall seller experience.