Global Marketing Lead for Games
Marketing Digital Marketing Game Game Operations
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Benefit
Work-from-home policy
Salary review
Travel/company trips
Performance bonus
Free lunch and Snacks
Extra health insurance
13th month salary
Job Overview And Responsibility
SIPHER a lore-heavy Action RPG with a PVE Co-op Dungeon and PVP Battle Arena mode, designed for both casual and competitive players. The game is easy to pick up but hard to master. We are an international group with hybrid roles, consisting of members from various backgrounds, including Vietnam, the US, Europe, Singapore, the Philippines, Puerto Rico, Indonesia, and more: - We are a team with 160 members and growing. - We are young and full of energy. - We love gaming. - We love amazing stories told through gaming and movies. Your responsibilities will be: - Create and implement holistic marketing strategies that effectively promote our games to a broad audience. - Plan, execute, and manage billboard advertisements, transit ads, cinema promotions, and other out-of-home marketing initiatives. - Organize and oversee participation in gaming conventions, trade shows, and other events to promote our games. - Leverage earned media through press releases, influencer collaborations, and partnerships to generate buzz. - Ensure consistent brand messaging across all marketing materials and campaigns. - Analyze market trends, rival strategies, and customer preferences to inform marketing decisions. - Oversee the marketing budget, ensuring cost-effective campaign execution. - Work closely with game developers, designers, and other stakeholders to ensure the marketing strategy aligns with the game's vision and goals.
Required Skills and Experience
- Minimum 4 years of demonstrated management level experience in marketing in mobile & game industry - Proven track record of crafting and executing successful out-of-home marketing campaigns. - Proven mobile experience managing mobile marketing campaigns. - Experience in developing and executing comprehensive marketing strategies, including Organic/Product Marketing, Social media, and PR planning. - Strong understanding of the gaming industry and its target audiences. - Exceptional communication and interpersonal skills. - Ability to think creatively and strategically. - Proficient in analyzing market trends and adapting strategies accordingly. - Ability to work well under pressure and manage multiple projects simultaneously. - Data-driven decision-maker, with the ability to process and present data
Why Candidate should apply this position
- Meals and parking allowance are covered by the company. - Full benefits and salary rank during probation. - Insurances as Vietnamese labor law and Premium health care & Accident insurance for employees and relatives. - Competitive salary, 13th-month salary, HOT bonus, Performance Bonus. - A half-year and End-of-year Bonus yearly depending on company performance. - Unique Growth & Performance evaluation every 6 months. - Recharge time, Sports, Buddy meals, Training allowances. - Culture of Remote working, Hybrid workplace, and Flexible working environment. - A fun & dynamic environment and freedom to be creative. - 5 working days/week: Mon – Fri with flexible working time. - Company trip, Team building twice a year & other community Tech activities.
Job Q&A
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Should be review your expectation, must have experience from some company which recommends, it can’t approach. they’re big studio and US base, all employees base in US, UK who have high salary
Well noted! Thanks for your sharing
Hi, can this job open for remote role?
We prefer locals to work onsite at Ho Chi Minh City
Could you share more about the team structure for this role?
Marketing team includes 11 team members
Hi, Can company provide Visa or Work permit for Expat who is willing onsite in HCM?
Yes
are you open for expat living in HCM?
Yes, as long as he/she can work onsite at Ho Chi Minh City
làm việc hoàn toàn bằng tiếng anh không ạ
As this role works at global level, English proficiency is a must
lương cơ bản bao nhiêu ạ
We're open for salary discussion to find talents
Hello, may I ask if this is an onsite position or can open to do remotely?
This is an onsite position
Open open for Vietnamese candidate and work onsite at HCMC or can open remote for expat from anywhere?
Hi, as long as he/she meets the requirements, please refer him/her to this role. Both local and global candidates are welcome.