Marketing Team Lead (Korean speaking)

職務概要

We are seeking a Marketing Team Lead who will drive marketing campaigns, community penetration, and viral content strategy across key Asian regions including Korea, Vietnam, Indonesia, and the Philippines. You’ll collaborate with KOLs, creators, and community leaders to execute high-performance marketing funnels and establish brand visibility through organic and viral growth tactics. Key Responsibilities - Develop and lead localized seeding campaigns targeting key Asian Web3 communities - Plan and manage partnerships with regional KOLs, influencers, and communities - Execute meme-driven, short-form, and UGC campaigns across Twitter, Discord, Telegram - Design and optimize onboarding funnels to convert users into platform participants - Track KPIs including DAU, conversion rates, and engagement through data dashboards - Gather community feedback and iterate on brand messaging and growth strategies - Oversee and mentor marketing contributors (content creators, community mods, etc.)