+$15,000 Are you looking for your next job? Let our headhunters help you Go >

Social Media Specialist (Full-time remote)

Digital Marketing Marketing

Icon company Company


Icon salary Salary
Icon Location Location
China, Remote
Icon Vacancies Vacancies
1 persons

Job Overview And Responsibility

Role Overview: We are seeking a Social Media Specialist with a strategic mindset and proven leadership skills to oversee our social media vertical in Mainland China. This role requires a blend of strategic planning, team leadership, and deep knowledge of Chinese social media platforms. Responsibilities: 1. Lead the development and execution of comprehensive social media strategies to enhance brand visibility and engagement across platforms like WeChat, RED, Douyin, and Weibo. 2. Oversee the creation and management of a social media content calendar, ensuring consistency and relevance of content. 3. Coordinating with designers and copywriters to align all communications. 4. Drive community engagement strategies, including interaction with audiences and key opinion leaders. 5. Engage the community by replying to comments and managing enquiries coming via the platforms. 6. Analyse platform algorithms to maximise content reach and effectiveness. 7. Utilise analytics to inform strategies, reporting on metrics and making data-driven adjustments. 8. Keep abreast of the latest trends and best practices in social media, particularly within the Chinese market. 9.Foster collaboration across marketing and other departments to ensure integrated campaign execution.

Required Skills and Experience

- Extensive experience in social media management, with a strong portfolio showcasing successful campaigns on Chinese platforms like WeChat, RED, Douyin, and Weibo. (4+ years of experience) - Fluent in English and Mandarin, with exceptional communication skills. - In-depth understanding of social media algorithms and strategic content planning. - Strong analytical skills to interpret social media data and insights.

Why Candidate should apply this position

What We Offer: Opportunity to shape the social media strategy in a key market. Competitive salary and opportunities for professional growth. Remote work flexibility, fostering a dynamic and supportive work culture. Plus our benefit package here: - Rapid career growth (can skip intermediate levels) - Employee wellbeing policies (at the best standard) - Amazing work culture! - Yearly bonus - Performance bonus by reaching targets - Local labour contract and standard benefits according to the law

Job Q&A

Must the Chinese candidates present in China? I have a Chinese candidate in Vietnam

Yes, the candidates must be local Chinese and have experience with China market social media management

excuse me. Is this job for jus chinese in China?

We hire local Mainland Chinese candidates only