An experienced, enthusiastic and dynamic market research analyst. Uyen combines deep professional knowledge with extensive experience drawn from around the globe, having worked internationally at agencies in the UK, Germany and Vietnam. Her extensive global experience coupled with broad cultural literacy makes her uniquely suited for a wide range of analytical work. She has carried out research projects in such diversified categories as FMCG, Automotive, Banking & Financial services, (Ultra) luxury fashion and lifestyle. Besides her key strengths in project management and analytical work, she has moderated over hundred interviews for local/global clients with various types of respondents. Uyen achieved Master of Science in Marketing from Queen Mary University of London and enhanced a solid background in consumer psychology and brand management.
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