NPD Manager

Product Management Market Research Product Development Project Management Strategic Planning

Icon salary Mức lương
Thương lượng
Icon Location Khu vực
Ho Chi Minh

Tổng quan về công việc và trách nhiệm

Strategic Planning - Develop mid- to long-term NPD roadmap aligned with brand portfolio strategy and business goals. - Lead annual planning for product innovation: innovation pipelines, project prioritization, resource and budget planning. Consumer & Market Insights - Identify product opportunities based on market trends, competitor analysis, and evolving consumer needs in the dairy and nutrition sectors. - Initiate concept development and consumer validation to ensure product-market fit. Product Development & Innovation - Drive cross-functional coordination to develop product concepts: formulation, packaging, positioning, pricing, naming, claims, and regulatory compliance. - Collaborate closely with R&D, Marketing, Regulatory, Quality, Supply Chain, and Finance to ensure feasibility and excellence in execution. Project Management - Lead multiple NPD projects simultaneously, managing scope, timelines, budgets, and risk mitigation. - Track progress, troubleshoot issues, and ensure delivery within set KPIs. Product Launch & Post-Launch Review - Partner with Brand/Marcom teams to develop go-to-market strategies and launch plans. - Monitor launch performance (sell-in, sell-out, consumer feedback) and initiate product improvements or line extensions as needed. Team Development & Leadership - Build and develop a high-performing NPD team with strong ownership and innovative mindset. - Set up effective work processes, reporting systems, and foster a culture of collaboration and continuous improvement.

Kỹ năng và kinh nghiệm tối thiểu

- Bachelor’s degree in Marketing, Nutrition, Life Sciences, or related field (MBA or Master’s in Public Health/Marketing is preferred). - Minimum 5–7 years of experience in NPD, Brand Management, or Product Marketing within the dairy or FMCG industry. - Proven track record of successfully launching products from concept to market. - At least 2 years of experience in a managerial or team leadership role. - Strong project management and cross-functional leadership. - Consumer-centric mindset and solid analytical thinking.

Tại sao ứng viên nên làm ở đây

- Benefits will be shared in details for successful candidates.

Ưu tiên có kỹ năng và kinh nghiệm

- Excellent communication, decision-making, and problem-solving skills. - High adaptability and entrepreneurial drive in a fast-paced environment.

Báo cáo cho

Manager

Quá trình phỏng vấn

1-2 rounds with Hiring Manager

TAKUMITSU Kumazawa

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TAKUMITSU Kumazawa

Headhunter | Recruiter
Verified
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