Marketing & Market Development Executive
ClosedMarketing Market Research Marketing Community Building Customer Retention Market Development
Khu vực
Phúc lợi
Lương tháng 13
Phúc lợi khác
Tổng quan về công việc và trách nhiệm
You will play a key role in localizing our go-to-market strategy, acquiring and developing influential community builders, and implementing high-impact marketing initiatives. You will directly contribute to the expansion of our ecosystem in Thailand, working closely with our regional teams in Vietnam, Singapore, and beyond Market Development & Discovery Leader Acquisition - Identify and recruit Discovery Leaders with backgrounds in insurance, finance, healthcare, wellness, or community development. Design and execute growth campaigns to attract influential, investment-oriented leaders with a drive to build and lead a network of ~100 members each. - Organize and support community events, training sessions, and info-sharing meetups, attracting 20-30 new leads weekly. - Help leaders scale their communities and evolve into Core Leaders through mentorship and leadership development. Localized Marketing Execution - Create and manage local marketing content, messaging, and campaigns tailored for the Thai market. - Execute social media, influencer marketing, and grassroots campaigns to build awareness and credibility. - Collaborate with regional marketing teams to maintain brand consistency while ensuring cultural relevance. Customer Journey & Conversion Strategy - Support Core Leaders in applying effective lead conversion methods: - Asking thought-provoking, urgency-based questions. - Emphasizing long-term health risks and benefits of early action (e.g., stroke prevention, longevity). - Offering trial kits, VIP Passes, and bundled packages that cater to local consumer psychology. - Guide one-on-one follow-ups, in-person meetings, and office visits to maximize conversion rates. - Track and improve conversion funnel performance across Discovery Leader communities. Retention & Leadership Enablement - Coach Discovery Leaders through their Core Leader journey, building their confidence in strategic thinking, communication, and product knowledge. - Ensure long-term user satisfaction and community retention through personalized support. - Help members build their personal health platform using LIFE AI tools and services
Kỹ năng và kinh nghiệm tối thiểu
Qualifications - Bachelor's degree in Marketing, Business, Communications, or related field. - Fluent in Thai and English, both written and verbal. Experience - 2+ years of experience in community building, digital marketing, or growth roles, ideally within the MLM industry, functional foods/supplements sector, insurance networks, or other community-driven business models - Strong background in event execution, social media engagement, and partnership coordination. Skills & Attributes - Deep understanding of Thai consumer behavior, especially in areas of health, family wellness, and financial independence. - Excellent communication, negotiation, and relationship-building skills. - Tech-savvy, open to learning about Web3, DeSci, and AI health tools. - Proactive, self-motivated, and results-oriented. - Strong ability to learn and understand products, especially in lifestyle and personal wellness. Other - Willingness to travel within Thailand and regionally when needed.
Tại sao ứng viên nên làm ở đây
- Attractive LIFE Coin reward program based on the number of VIP members successfully onboarded. - Fast-tracked career growth in a high-impact regional role. - A chance to lead one of Thailand's most innovative health-tech communities. - Access to cutting-edge training in genomics, lifestyle medicine, and AI-powered wellness. - Collaborative, cross-border team environment spanning Vietnam, Singapore, and the U.S. - Flexibility to support occasional evening or weekend events for campaigns and community meetups.
Ưu tiên có kỹ năng và kinh nghiệm
- Prior experience in insurance, healthcare, supplements, or financial services is a strong advantage.
Báo cáo cho
Country Head of BD.
Quá trình phỏng vấn
2 rounds with Country Head and Marketing Manager
Công việc đã hoàn thành (15)
