Digital Marketing Planning Data Analysis Project Management
1. Strategic planning - Develop market-leading performance/ branding strategies utilizing the relevant channels within the client remit. - Understand client products and commercial objectives as well as clients themselves. - Responsible for overall campaign strategy, planning, implementation, and post-campaign review for your set of brands. - Set viable objectives and KPIs, and recommend/ develop measurement methodology against all briefs. 2. Project management - Organize and coordinate communication between clients and internal teams to ensure an efficient and integrated way of working. - Build client satisfaction by soliciting feedback and operating as a consultant. - Work with team members/ managers to control workflow and resource allocation, prioritizing where necessary and managing client expectations. - Resolve major ad operations issues with publisher partners or creative partners. - Able to guide and supervise the implementation and operational aspects of the business, including digital ad serving, digital operations, finance operations, and traditional media buying operations. 3. Data Management & Analytics - Have knowledge of Google Analytics, Google Tag Manager, Super metrics, and CRM to ensure proper tracking of performance projects.
- Strong critical thinking and problem-solving skills demonstrated ability to mine data for relevant and actionable insights. - Results orientations with strong independent and team project management and time management skills. - Strong quantitative/ analytical skills and ability to drive forward-thinking while demonstrating critical thinking and problem-solving. - Ability to understand and analyze digital data, review reports, and set benchmarks. - Significant experience at all levels of agency-client relationships. Experience and Education - Minimum 7-8 years of client servicing experience in a global media agency environment. - Demonstrated ability to navigate and manipulate large data sets to create and translate insights into compelling presentations.
o Working in a dynamic, friendly, and supportive environment. o Growing business. o Once the employee has passed probation and signed a labor contract, the employee will have other benefits as follows: - 16 annual leave per year; - 13th-month salary; - Year-end bonus based on performance and business result; - Salary review annually; - Annual health check; - Social insurance, health insurance, unemployment insurance (Vietnamese Law); - Insurance benefits package (PTI Care); - Mobile phone fee allowance based on the company’s policy; - Participate in company events, company trip; - Participate in the company’s training programs, self-studying program (supported by the company).
- Extensive experience leading and managing technical projects, including problem-solving, strategic technology roadmaps, and implementation. - Extensive experience leading and managing marketing analytics projects from ideation through completion.
Manager
1-2 rounds with Hiring Manager