Senior Marketing Executive – B2B Marketing

Marketing Management Marketing Strategy

Mức lương

Thương lượng

Khu vực

Tổng quan về công việc và trách nhiệm

Marketing Strategy & Planning (10%) - Join the team to brainstorm ideas for marketing campaigns and activities throughout the year. - Develop a detailed work plan for the given scope/workstream based on the overall plan. Workstream Execution (80%) Your scopes will be aligned with your line manager, including but not limited to some of the following: - Event management (25%): Plan and organize events such as workshops and webinars for both the potential clients and the potential employees of PMAX. - Lead nurturing (25%): Implement lead nurturing activities across channels, especially email marketing - Content marketing (10%): Research, synthesize & write content to build impactful content materials (blog, social post, landing page, resources…) for related activities - Digital Advertising (10%): Plan, setup, optimize & analyze digital advertising campaigns on Facebook ads, LinkedIn ads, Google Ads… (you will be trained by PMAX Academy tutors) - Website & Social media management (10%): Coordinate with content marketing executives to update content for website & social channels including Facebook, LinkedIn, and Youtube; - Others: Implement other marketing activities based on the strategy at each period. Report & Analysis (5%) - Report to the line manager about the effectiveness of the assigned marketing activities with insight and plan for further improvement. Coordinating & Supporting (5%) - Coordinate and support other team members within and outside the Growth team when needed.

Kỹ năng và kinh nghiệm tối thiểu

- Having a deep knowledge of B2B Marketing (full funnel from acquiring new leads to nurturing potential leads) and having a passion to grow further in this career path. - Understanding of marketing channels in terms of target audiences, pros and cons, and best practices to produce winning content for each channel - Excellent communication skills, especially in the field of advertising and branding. - Proficiency in utilizing AI tools or AI Agents for content creation and optimization, with a willingness to adapt to emerging technologies in marketing - Excellent project management and time management skills. - Experimental mindset with enthusiasm about learning new things and the ability to self-motivate and teamwork. - Strong data-driven mindset

Tại sao ứng viên nên làm ở đây

- Competitive salary range with quarterly & yearly incentives and 13th-month salary - Flexible working time with 4 days working from home per month and 15 paid leaves per year - Insurance as full salary (SHUI) - Annual health check-up and Healthcare Insurance VNI for all employees - Laptop supply/allowance or support for laptop purchase costs on an individual basis - Internal training & career development opportunities, and external L&D budget sponsorship - Team bonding budget quarterly, snack time to engage team members - Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…) - Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall. - Other staff welfare allowances.

Ưu tiên có kỹ năng và kinh nghiệm

- Experiences in marketing agency or having knowledge of marketing agency business. - Creative and innovative mindset with interest in working in a start-up environment. - Ambitious and willing to fast-track.