Job Overview And Responsibility

1. Strategy & Planning (20%) Build up company's annual & campaign-based communication strategy to support Categories to meet business objectives and based on the mid-term strategy from line manager. Make full-year & campaign-based communication plan to align with Brand managers & brief to agencies Own & manage all ATL budget allocation 2. ATL & BTL execution (60%) Lead the strategy implementation including full execution of communication campaigns to improve communication accross multiple touch points. Lead the planning & deployment of cross-category offline activations to enhance Lead the planning & execution of co-branding, collaboration, and sponsorship activities of the company In charge of managing all company's own-channels including website & all social media platforms Ensure consistent use of brand identity and messaging across company outputs Analyze social data & trend to inform future strategy and practices, content direction 3. Digitalization (10%) Support MKT Strategy Head in implementing digitalization for the company including but not limited to website enhancement, consumer database, CRM build-up etc. Collaborate & Consult category team in digital & content approaching projects / tasks 4. Team management (10%) Build up workflow & framework Training team members to grow up competencies

Required Skills and Experience

A Bachelor degree or equivalent, major in Communications, Marketing or related field. At least 05 years of working experience with similar position Proven success in expanding a brand’s presence by creatively driving user-centric contents and digital experience with strategic minds and creativity Good communication Actively seeks opportunities and proposes solutions Fluently in English Working at District 1, FMCG company.

Why Candidate should apply this position

Chế độ bảo hiểm Phụ cấp Đồng phục Chế độ thưởng Chăm sóc sức khỏe Đào tạo Tăng lương Công tác phí Phụ cấp thâm niên Nghỉ phép năm

Preferred skills and experiences