Content Marketing Leader
Communications
Mức lương
Khu vực
Tổng quan về công việc và trách nhiệm
- Conduct well-research on products, competition, industry, and marketing goals/objectives - Work with stakeholders to research and development content marketing strategies, plan and multi-channel content calendar: website, software, social media, email, webinar, partners - Copy-write content for inbound marketing activities such as blogs, helps center, ebooks, whitepapers, testimonials, newsletters, social media, tutorials, partners - Copy-write content for lead nurturing programs such as email campaigns, onboarding guides, help center articles - Generate data-driven ideas, insights, and solutions to improve and optimize content performance - Collaborate with the Marketing team & designer team in order to establish storytelling that is aligned with our brand standards & marketing objectives - Responsible for overall content goals, deadlines, performance, and KPIs - Manage related 3rd party content partners, vendors, and suppliers. - Lead and manage a team of content writers including task delegation, day-to-day operations, quality control, and training.
Kỹ năng và kinh nghiệm tối thiểu
- Minimum Bachelor’s degree in Marketing, Business, Journalism, English Literature, PR & Communications, or related field - 3+ years of professional experience related to content marketing - 2+ years of experience in a managerial position - Excellent writing and proofreading skills - Strong communication and analytical skills - English: Equivalent to C1 or C2 proficiency - Knowledge of the fundamentals of SEO and keyword research - Knowledge of Inbound Marketing - Strong knowledge of various marketing, analytics tools & channels - Proven excellence across a variety of written content, with a focus on delivering and being measured by results (brand awareness, social proof, education, click-through, and lead conversion)
Tại sao ứng viên nên làm ở đây
- Salary range: Upto $2000 - Performance review: 2 times per year. - Yearly Salary Package: 13th-month salary bonus + Performance bonus: up to 3 months. - 12 remote working days/ year. - 12 annual leaves/ year. - Bonus on birthday, 30/4 & 1/5, 2/9. - Annual team building: summer trip, many indoor and outdoor activities such as soccer club, swimming club, cycling club… - Social insurance & Health insurance for team members. - Annual Health Checkup at the top clinic in Vietnam. - Favorite club: many indoor and outdoor activities such as soccer club, swimming club, cycling club… - Opportunities to boost your career to a higher level: Become Top Product Developers, delight thousands of users and experts from all different countries. - Training: Management Training, Product/ Tech Talk - Treatment: weekly shoulder massage treatment, monthly team bonding, annual company trip. Why you’ll love working here: - Learn product-thinking and customer-centric mindset. - Collaborative and Passionate Colleague. - Professional and Creative Office View. - Clear & Scientific Agile Framework on the whole company workflow & culture. - Ability to work as a member of a full process of product development. Even working with the CEO on new ideas. Learn and grow with a talented team. We want to develop and grow a strong product development team with expertise and skills we can be proud of through different products and battles. - Flexible working time: Morning: 8:00 am -12:00 pm (check in from 8:00 am to 8:45 am) Afternoon: 1:00 pm - 5:45 pm (check out from 5:00 pm to 5:45 pm)
Ưu tiên có kỹ năng và kinh nghiệm
- Experience in B2B or SaaS content production - Web and/or Graphic Design basic knowledge - Growth hacking knowledge or experience
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