Healthcare Content Marketer
Content Marketing Editing Content Writing SEO Writing Content Management
Mức lương
Khu vực
Phúc lợi
Work-from-home policy
Tổng quan về công việc và trách nhiệm
Company Overview Thomson Medical is one of the leading listed healthcare players in the Southeast Asian region with operations in Singapore, Malaysia, and Vietnam. We’re committed to providing high-quality and personalised medical services. We are embarking on an exciting digital transformation journey to enhance our core systems and end-user applications, creating digital and seamless experience for our patients and healthcare partners. As part of this initiative, we are seeking a motivated Healthcare Content Marketer to join our dynamic team. Job Description Thomson Medical is seeking a Healthcare Content Marketer to work with our Content Strategist in producing and managing high-quality content and optimise our funnel. This role involves creating engaging and educational materials for our visitors and patients. What you'll do: 1) Content marketing - Research, outline, and write educational and engaging content about healthcare (women’s health, children’s health, dermatology, or TCM). - Edit articles. - Use SEO optimisation tools like Ahrefs to ensure content ranks for target keywords. - Publish content. - Ensure all content, headings, images, and meta titles/descriptions are clean and optimised. 2) Content distribution - Develop a distribution plan to ensure that content reaches the right audience through various channels, including social media, email marketing, and partnerships. 3) Management of writers - Manage freelance writers to ensure quantity and quality of content produced 4) Others - Explore other growth opportunities related to content in healthcare that is able to continue to support the organisation.
Kỹ năng và kinh nghiệm tối thiểu
What are we looking for? - Bachelor's degree in Marketing, Communications, or a related field. - Proven experience in content marketing and SEO, preferably in healthcare settings. - Proficient in SEO tools and analytics platforms. - Strong writing and editing skills, in English language. - Knowledge of healthcare industry regulations and best practices is a plus. - Excellent project management and communication skills. - Ability to work collaboratively in a team and independently when needed. - Creative thinker with a data-driven approach to decision-making.
Tại sao ứng viên nên làm ở đây
- Level up your SEO content game - starting with Singapore market, with potential to expand across Southeast Asia - Work alongside our Singapore team and experience a fresh perspective on getting things done - Own your work and ideas - we trust you to drive results your way
Ưu tiên có kỹ năng và kinh nghiệm
Nice to have: - A portfolio and samples of your work. - You’ve written content for healthcare industry.
Quá trình phỏng vấn
1st round: Interview with content strategist, 2nd round: Assignment
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