Digital Marketing Analytical Communications
Job Purpose: - Independently lead the conceptualization of marketing campaigns with business partners and agencies, Minimal supervision required. - Solutions Marketing Role – Knowledge of solutions-selling - Own the execution of the Company Led Demand-Gen Campaigns - Extended Sales Support to the Sales Organization - Ability to run highly productive brainstorming meetings and provide guidance to juniors. Responsibilities: - Drive solutions focused planning with business partners on marketing initiatives and campaigns. - Engage business partners and suppliers independently with salesmen, minimal supervision required from manager. - Empowered to conceptualize marketing proposal independently. Providing regular checkpoints with the manager Drive end-to-end event execution with both internal and external customers. - Strategically involved from planning to execution of programs with sales business units - Tracking & monitoring of leads and opportunities with brands - Manage e-marketing campaigns and reporting tools. - Accountable for results of campaigns, managing MDF, Co-op and MDF systems reporting.
- Degree in Marketing or Business Administration, or its equivalent - Min 5 years relevant experience - IT Industry preferred only, experienced in fast-paced environment. - Channels & Marketing driven. - Exposure to creativity & marketing events - Ability to work both independently and as a team. - Experience in working with sales environment. - Foresight and analytical skills to align with global strategies. - Exposed to solutions software marketing in a channel's ecosystem environment. - Good written and communication skill - Ability to multi-task and work under pressure - Capable of building strong network with suppliers, customers and internal sales team and capitalize on the network to build organization presence. - Meticulous towards details, reporting of marketing analysis. - Independent worker & able to work on Photoshop creatives.
- Benefits will be shared in details for successful candidates
- Exposure to Digital Marketing experience an advantage. - Experience in handling channels marketing/partners alliance/PR agencies would be added advantage.