Marketing Assistant Manager
Marketing SEO Digital Marketing Brand Marketing Social Media Marketing
Salary
Location
Benefits
13th month salary
Laptop/desktop for works
Travel/company trips
Job Overview And Responsibility
1. Company Overview: HeBe VN, a subsidiary of HeBe Korea, is a premier importer and distributor of high-quality Korean cosmetics in Vietnam and Cambodia. We are dedicated to enriching the beauty market by providing exceptional Korean beauty products, leveraging robust logistical operations, and ensuring comprehensive product registration with local authorities. With a record-breaking sales achievement of over 20 million USD in 2023, HeBe Korea & VN has proven its resilience and growth potential, even amidst challenging economic climates. 2. Job Summary: HeBe VN is currently seeking a highly skilled and experienced Marketing Manager to spearhead our marketing initiatives in Ho Chi Minh City, Vietnam. The ideal candidate will develop and implement creative and effective marketing strategies to bolster brand visibility and engagement in the Vietnamese market. This role demands a blend of digital marketing prowess and the ability to forge meaningful collaborations with KOCs, KOLs, and influencers to drive monopoly brand's success. 3. Professional Expertise and Experience: (1). Social Media Marketing: Proficient use of platforms such as Instagram, Facebook, Google AdWords, and TikTok for product showcasing. (2). Influencer Marketing: Collaborate with beauty influencers for authentic engagement and content creation. (3). Content Marketing: Create valuable content related to beauty and cosmetics, such as makeup tutorials, skincare routines, and beauty tips on TikTok or Instagram. (4). Sampling and Giveaways (FOC): Offering free samples, either online, in-store or through subscription boxes, allows consumers to try before they buy. Hosting giveaways on social media can also increase engagement and brand awareness. (5). Pop-Up Stores and Events: Create pop-up stores or participate in beauty events to directly engage with the target audience. (6). Collaborations and Limited Editions: Collaborate with other brands, artists, or celebrities to create limited edition products. These collaborations can generate excitement and attract both fan bases to your products. 4. Core Responsibilities: ★ Craft and execute creative and cutting-edge marketing strategies across digital and traditional platforms to enhance brand recognition and consumer engagement. ★ Work closely with various departments to ensure marketing strategies align with the overarching business goals. ★ Lead digital marketing campaigns, optimizing performance across social media, search engines, and email marketing channels. ★ Establish and maintain partnerships with KOCs, KOLs, and influencers for promotional activities, including live streaming and offline events. ★ Organize and participate in offline events, product launches, and promotional campaigns to stimulate customer interest and boost sales. ★ Keep abreast of industry trends and dynamics to ensure HeBe VN remains a competitive force in the market.
Required Skills and Experience
5. Qualifications and Experience: ★ Bachelor's degree in Marketing, Business Administration, or related fields. ★ At least 2 years of relevant experience in brand marketing, with a significant emphasis on digital marketing strategies. ★ A proven track record of designing and executing successful marketing campaigns, both online and offline. ★ Comprehensive knowledge of digital marketing tactics, including SEO, SEM, social media, and email marketing. ★ Exceptional creativity and innovative thinking ★ Strong communication skills for effective partnerships and team collaboration. ★ Analytical mindset with a results-oriented approach.. ★ Fluent in Vietnamese and English; Korean language skills are advantageous. Ability to manage multiple projects in a dynamic setting. 6. Preferred Background: ★ Prior experience with Loreal Vietnam or TDIC is highly valued. ★ Leadership experience, particularly in managing small to medium-sized teams.
Why Candidate should apply this position
8. Why You Should Apply: ★ Opportunity to collaborate with experts from HeBe Korea and Korean Cosmetic brands Head ★ Work within a youthful, dynamic, and supportive team environment. ★ Opportunity to contribute innovative ideas and assume leadership roles. ★ Leadership opportunities and a flexible working environment. ★ Enjoy a competitive salary, inclusive of annual reviews, insurance, a 13th-month bonus, and more, in line with Vietnamese Labor Law and company policies. ★ Motorbike Fuel Subsidy (Proportional to Distance of Residence) ★ Lunch Allowance Support ★ Annual Leave Days as per Labour Law in Vietnam ★ Laptop and Mobile are supplied for working 9. Company Welfare (1). **Marriage Support:** - More than 7 years of service: 20,000,000 VND - 4 to 6 years of service: 10,000,000 VND - 1 to 3 years of service: 5,000,000 VND (2). **Childbirth Support:** - First child (with over 2 years of service): 3,000,000 VND - Second child or more (with over 3 years of service): 5,000,000 VND (3). **Immediate Family Funeral Support** (Parents, Brothers, Sisters): 3,000,000 VND (available to all employees) (4). **Bereavement Leave:** - Parents and immediate family: 3 days off (full pay) - Second-degree relatives (siblings): 2 days off (full pay) (5). **Birthday Benefit:** 500,000 VND (available to all employees) (6). **Educational Support:** - Annually, 55% support for job-related educational expenses (maximum support: 2,500,000 VND, for employees with 2-4 years of service) - Annually, 55% support for job-related educational expenses (maximum support: 5,000,000 VND, for employees with over 5 years of service) **Monthly Benefits:** (7). **Family Day:** Employees can choose one day per month to work only in the morning but receive a full day's pay (cannot be used on the same day within the same department) (8). **Commuting Fuel Allowance:** 200,000 VND per month for employees commuting by company motorcycle. (9). **Lunch Support:** 700,000 VND per month. (10). **HeBE Day** Three times a year (Tet Holidays, Women's Day, Christmas) employees can choose products from HeBE's exclusive sales for free (not for resale), limited to 1,000,000 VND per event. **Service Milestone Rewards:** (11). **Travel Opportunities:** - 3 years of service: Trip to South Korea (3 or 4 nights) - 5 years of service: 10 grams of gold (approximate value of 20,000,000 VND) - 10 years of service: Trip to Europe (12). **Annual Leave:** 12 days of leave per year as mandated by the Vietnamese government (cannot be used on the same date within the same department).
Preferred skills and experiences
6. Preferred Background: ★ Prior experience with Loreal Vietnam or TDIC is highly valued. ★ Leadership experience, particularly in managing small to medium-sized teams. 7. Candidate Profile: ★ Seeking candidates with 2-3 years or more experience, especially from Loreal VN or TDIC, with proficiency in English. ★ Join us at HeBe VN and play a pivotal role in shaping the future of beauty in Vietnam and beyond.
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Hiring Manager
Interview process
10. Interview Process: ★ Assessment of professional expertise and creative thinking. ★ Personality and background evaluation through face-to-face interviews. (Both stages involve face-to-face interviews)
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