Analytical Google Ads Marketing Strategy
- Plan and execute performance marketing strategies on Google platform to acquire customers and boost customer lifetime value. - Plan, set up, and optimize Google advertising campaigns effectively. - Dive deep into campaign data to identify key performance indicators (KPIs), track campaign success, and make data-driven decisions for optimization. - Collaborate closely with our creative, analytics, and product teams to ensure seamless campaign execution and cohesive messaging. - Keep your finger on the pulse of Google advertising trends, best practices, and changes in the ecosystem, so we can stay ahead of the curve. - Test and iterate ad creatives, signal segments, and campaign strategies to continuously improve performance and maximize return on investment. - Provide regular reports to stakeholders, sharing insights, highlighting successes, addressing challenges, and identifying optimization opportunities.
- A bachelor's degree in Accounting, Auditing, Finance, Data Analysis, Computer Science, IT, Mathematics, Economics, or a related field. - Extra points if you graduated from top universities (local or glo bal) and had a GPA that sparkled. - Having Data certificates, specialized certificates is an advantage - More than 1 year of experience in performance marketing, focus on conversion objective - Proven track record of driving significant growth and achieving outstanding results in performance marketing campaigns. - Strong analytical skills and ability to extract valuable insights from data to optimize campaigns and deliver business outcomes. - Familiarity with performance marketing metrics such as ROAS, CPA, LTV, and conversion rates. - Experience in the e-commerce industry or agency marketing is a plus.
- Attractive salary, bonus, fair and transparent scheme, income up to $5000/month (basic salary up to $1.000 depending on capacity) - Flexible, non-binding working time and space according to office hours - Full salary during probation - 12 days work-from-home & 12 days of paid annual leave - Global health insurance package for yourself - Guaranteed 13th month salary - Quarterly bonus & Year-end bonus as part of our profit sharing program - A Pantry & a Crossian Cafe stocked with goodies, ready to serve - Lots of other company benefits including 5-star annual Summer Summit, budget for frequent team building activities and other monthly / quarterly / annual company events - General company T&D Program - Other benefits in accordance to Company's Policy and Vietnam Labor Laws
- Experience in the e-commerce industry or agency marketing is a plus. - Having Data certificates, specialized certificates is an advantage.
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