Senior Marketing Executive

Analytical

Icon salary Salary
Negotiable
Icon Location Location
Ho Chi Minh

Job Overview And Responsibility

Key Responsibilities: - Lead the planning and execution of integrated digital marketing campaigns that support offline events (e.g. product launches, pop-ups, exhibitions), ensuring seamless alignment between digital and offline channels. - Develop and optimize Facebook/Instagram ad campaigns to maximize reach, engagement, and ROI. - Collaborate with and manage agencies and tech partners to develop digital platforms such as landing pages, applications, and interactive tools tailored to campaign objectives. - Take full ownership of CRM system development projects — including defining requirements, aligning with internal stakeholders, working with vendors, and driving successful implementation and adoption. - Build and maintain real-time campaign performance dashboards using Google Data Studio or equivalent tools, and turn insights into actionable improvements. - Ensure brand consistency and content quality across all digital channels and campaign touchpoints. Additional Responsibilities: - Support planning and execution of offline events, from logistics to on-site coordination. - Assist with other marketing tasks as assigned - Stay updated on market trends and suggest fresh ideas to elevate campaign quality and audience engagement.

Required Skills and Experience

- Minimum 4 years of experience in digital marketing or integrated campaign roles. - Proven ability to plan and optimize paid social media ads (especially Facebook & Instagram). - Proficiency in building data dashboards and campaign reports (Google Data Studio preferred). - Strong analytical and project management skills; detail-oriented and organized. - A proactive, curious mindset with strong commitment and a can-do attitude.

Why Candidate should apply this position

Benefits will be shared in details for successful candidates

Preferred skills and experiences

- Experience in event marketing/execution is a strong plus. - A genuine interest in art toys or creative subcultures is highly valued.

Louis Tran

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employee 251 candidates
cup 44 interviews
health 14 offers

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Louis Tran

Headhunter | Recruiter
Verified
Icon employee 251 candidates
Icon cup 44 interviews
Icon health 14 offers

Completed jobs (14)