Trade Marketing Associate Manager (MT Channel)

Closed

Marketing Marketing Management

Location

Ho Chi Minh

Job Overview And Responsibility

1. Channel Management: • Lead account/channel trade plans to deliver business objectives within assigned budget • Develop customer/ shopper insights & translate insights into business action to win sales & share • Collaborate with sales team to ensure excellence in in-store execution • In charge of channel P&L via controlling budget (contract term, rental & promotion) quarterly and yearly • Work with Trade Marketing Manager to conduct yearly channel audit 2. Category Management: • Collaborate with Sales, Marketing, Supply Chain, and other relevant departments to ensure forecasts align with demand while achieving business targets. • Responsible for promotion & visibility strategy for NPD from planning, production to execution and evaluation. • Perform detailed business analysis and propose solutions to address specific business challenges. 3. Customers & Sales Engagement: • Coordinate and conduct sales briefings to disseminate information regarding new product launches and key activities to the sales team • Periodical trade visit to explore shopper/ retailer insights for business planning 4. Administration: • Work with MT Sales team & Sales Operation to make sure Existing SKUs, NPD deployment as plan • Monitor and track trade spend and the implementation of visibility initiatives • Perform monthly channel reviews and assess the effectiveness of key activities • Track and analyze competitor activities and Nielsen performance on a monthly basis.

Required Skills and Experience

• Possess a university degree with a major in Economics or Business Administration. • Possess a minimum of 3 years of experience in Trade Marketing within the MT channel. • Experience in collaborating with sales teams (across levels) and familiar with retails audit term is an advantage. • Proficient in spoken English. • Project Management (experience in leading/implement activation, field marketing…). • Proficient in computer skills, including presentation skill, data analysis (Power BI is a plus) and planning tools. • Respect in business discipline.