Marketing Specialist
ClosedMarketing Strategic Planning Leadership
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Job Overview And Responsibility
1. Develop & Execute Go-to-Market Strategy - Collaborate closely with leadership, product owners, and tech teams to define our GTM approach - Identify vertical-specific messaging (focused industries BFSI, Retail, Manufacturing) - Launch and manage integrated marketing campaigns from idea to conversion 2. Package Products & Services into Irresistible Offers - Turn our AI capabilities and consulting services into branded solutions - Build pitch decks, solution briefs, and sales enablement kits that close deals - Work with the design team to bring visual polish and clarity to each asset 3. Own the Website & Digital Presence - Be the editor-in-chief of the Verysell AI website and Social Media Channel (LinkedIn) : ensure it reflects our latest offers and strategic vision - Manage SEO and content updates, launch new landing pages for campaigns - Monitor performance metrics and iterate based on results 5. Drive Leads & Thought Leadership - Generate and nurture leads through organic and paid campaigns - Work on podcasts, webinars, event appearances and press engagement - Help our AI engineers and consultants share their knowledge with the world through blogs, case studies, whitepapers, podcasts and so on. 5. Build the Voice of a Brand That’s Just Getting Started - Shape the narrative of Verysell AI across platforms and campaigns - Translate complex AI solutions into messages that inspire and engage - Help position us not just as a vendor — but as a trusted innovation partner
Required Skills and Experience
- From 3 years of experience in B2B marketing (preferably in tech, SaaS, AI, or consulting) - Experience launching or scaling early-stage or emerging brands - Strong copywriting and storytelling skills — ability to simplify complex ideas - Familiarity with AI/ML concepts or a strong desire to learn about them deeply - Proven track record in planning and executing go-to-market (GTM) campaigns - Ability to work cross-functionally with product, engineering, and sales teams - Comfortable interviewing technical stakeholders and creating content such as case studies - High ownership mindset — combines strategic thinking with hands-on execution
Why Candidate should apply this position
- Competitive compensation & clear career development path - Direct exposure to cutting-edge AI applications & product teams - A chance to co-create a global AI brand from the ground up - Supportive, international team culture that values initiative and creativity - Hybrid working policy, flexible working - 20 annual leaves/year - Premium Healthcare from probation
Preferred skills and experiences
- Experience working in international or cross-cultural environments is a strong advantage - Preferred AI & Tech-Driven Skills for Marketing Efficiency
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